On the last Saturday in January, there was a kickoff party for the new year to call attention to the On Location: Memphis International Film and Music Festival, which will be held on Labor Day weekend this year. The party was held at Phillip Ashley Chocolates in the Cooper-Young neighborhood, and guests had an opportunity to sample the world-famous chocolates, as well as gourmet coffee from Memphis’ own Ugly Mug Coffee roasters. A few guests won free tickets to the festival screenings of Oscar shorts held at the Hard Rock Cafe. The excellent music was provided by renowned singer-songwriter Juju Bushman.
Not that many years ago, Broad Street (as we called it then) was largely vacant, except for a bar or two and the venerable Broadway Pizza Company. It had once been the downtown of a separate town called Binghampton, but in 1915, Binghampton voted to give up its separate identity and become part of the city of Memphis. Not long afterwards,a city ordinance changed Broad Street to Broad Avenue, because Memphis had determined that all east-west streets must be avenues and all north-south streets would be streets. (This ordinance also tripped up the legendary “Beale Street”, and getting Beale back to “street” status took almost 30 years). But the remarkable transformation of the Broad Avenue area to Memphis’ second arts district has only taken about two years, and periodically now the district celebrates its new boom with Friday night art walks, similar to the Trolley Nights in the other South Main Arts District. On Friday, November 7, a large crowd was in the Water Tower Pavilion, listening to a great band of students from the School of Rock performing on the stage, with food trucks and clothing vendors nearby. Up on Broad, crowds were making their way to the different galleries and shops, new restaurants like Bounty on Broad, and temporary exhibits highlighting local products like Relevant Coffee Roasters, and some of the best handmade caramel candies I have ever eaten. Broad Avenue is definitely worth a visit as the Christmas season approaches, for unique gifts that cannot be found elsewhere.